The Good Flour reaches 940 retail locations in North America
by CM staff
GFCO is building its North American presence as a disruptor to the gluten-free market through three primary channels: food service, retail, and private label.
VANCOUVER — The Good Flour Corp., announced that GFCO products are now available in 940 retail locations across the United States and Canada.
In the second half of 2022, GFCO began implementing strategies designed to expand GFCO’s retail footprint, which translated into new retail distribution of its products with industry retailers.
“We expect to soon reach the 1,000-store milestone, and while that is a tremendous accomplishment, we are only scratching the surface of the opportunity at hand as people adopt healthier lifestyles and become increasingly aware of clean labels and allergen-free foods,” said Matthew Clayton, CEO, The Good Flour Corp. “The fact that we’ve experienced about 95 percent of our retail growth in the last three months is a testament to the quality of our team, products, and strategies.”
Founded by chef Jen Peters and chef Hamid Salimian, both of which worked in Michelin restaurants, GFCO’s history is rooted in business-to-business operations supplying restaurants across Canada and the U.S. with high quality GF products.
As GFCO continues expansion in that market segment, management is focusing its efforts on widening the retail footprint, both horizontally by expanded distribution of existing products and vertically by developing new products.
