Canadian Manufacturing

Nissan launches one-of-a-kind universe using Fortnite platform

Monica Ferguson   

Manufacturing Automotive fortnite Nissan


New game will showcase the company's vision of future mobility

YOKOHAMA, Japan – Nissan Motor Co., Ltd. will showcasing four futuristic EV concept cars on the popular online gaming platform, Fortnite, in a one-of-kind universe called “Electrify the World” in conjunction with the Japan Mobility Show.

The four EV concepts will be represented by a symbolic user and has custom-made features that add value to their unique lifestyles and diverse aspirations, the company stated.

The players of the game will slide along specially designed guard rails that they can use to explore the world. The purpose of the game is to light up the city by collecting batteries along the Grind Rails or in the world as treasure items. The batteries will be used to charge each EV concept car, which will send power to the grid. In the virtual showroom set up at the end of each stage, players will be able to see the EV concept car and the symbolic user up close, from all angles, which they can take a screenshot of. The game has several stages to showcase each of the advanced EV concepts that Nissan is revealing. 

At the Japan Mobility Show 2023 Nissan booth, a Fortnite experience area will also be set up so that visitors can experience the fully immersive world filled with virtual and physical magic for themselves.

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The launch will take place from 1:00 P.M. JST on October 25.

Source: CNW/Nissan Motor Co., Ltd.

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