Else Nutrition Products approved for U.S. federal insurance covered under the Center for Medicare & Medicaid Services
by CM Staff
This milestone opens new avenues for distribution and increases the accessibility of Else's plant-based nutrition products.
VANCOUVER — ELSE NUTRITION HOLDINGS INC., announces that four of its products, Else Kids Vanilla, Else Kids Cocoa, and Else Toddler Organic & Else Toddler Omega, have been officially approved for US federal insurance billing under the Center for Medicare & Medicaid Services HCPCS Codes B4160 and B4158 respectively. This milestone opens new avenues for distribution and increases the accessibility of Else’s plant-based nutrition products.
“We are incredibly excited about this major achievement,” said Hamutal Yitzhak, CEO and Co-Founder of Else. “Receiving these HCPCS codes not only validates the quality of our products but also enables us to broaden our reach and make our products more accessible to families across the United States.”
This approval reportedly expands the potential audience for Else’s products, reaching more families who want dairy-free, clean label alternatives for their children. “By obtaining these codes, we are not only increasing our addressable market but also bringing much-needed, high-quality, plant-based nutrition to thousands of babies and children who may not have had access before. It’s a substantial step in our mission to provide healthier, sustainable nutrition alternatives,” added Hamutal Yitzhak.