RONA launches the Home Sweet Home campaign

(CNW Group/RONA inc.)

BOUCHERVILLE — The RONA Foundation, which oversees the philanthropic activities of RONA inc., one of Canada’s home improvement retailers operating the Lowe’s, RONA+, RONA, and Réno-Dépôt banners, will launch a new campaign called Home Sweet Home.

The initiative aims to support the most vulnerable populations by raising donations to revitalize living environments or make access to housing easier. The fundraising will run from September 1 to 30 in most of the network’s stores and online.

“Having a safe, comfortable place to live should be possible for all Canadians. At the RONA Foundation, we listen to the needs of our communities and want to help victims of domestic violence and their children, low-income families, and people with special needs or mental health issues,” said Josée Lafitte, Director of the RONA Foundation.

Customers and partners across the country will then be invited to make donations to support the selected local cause. The campaign will take place in all corporate stores in the RONA network, as well as in four distribution centres, and nearly 30 participating affiliated stores. Online donations are also possible at lowes.ca, rona.ca, and renodepot.com.