Planet Based Foods appoints National Sales Director
by CM staff
Prior to joining Planet Based Foods, White served as Sales Director at Quorn Foods with similar responsibilities.
VANCOUVER — Planet Based Foods Global Inc., has appointed Tarrah White as National Sales Director.
White will be responsible for setting the retail strategy in the grocery channel, expanding distribution and sales on meatless alternative items like taquitos and burritos, and launching Hemp Ice Cream in the market. She will also be responsible for identifying and managing key retailers and onboarding brokers and various distributors.
Prior to joining Planet Based Foods, White served as Sales Director at Quorn Foods with similar responsibilities.
“I am thrilled to join the Planet Based Foods team and be a part of their mission to bring delicious and sustainable plant-based foods to consumers across the country,” said White. “I am looking forward to working with the team to build on the success they have achieved so far and drive growth in new and existing channels.”
As National Sales Director, White will also be responsible for building a team and hiring direct reports to support growth and need management experience.