Cascades launches growth plan in isothermal distribution market

northbox® OCEAN (CNW Group/Cascades Inc.)

KINGSEY FALLS — Cascades says it has plans to expand in the isothermal distribution market with the commissioning of a new production site in Tacoma, USA, following the launch of new products under its northbox brand of insulated boxes for fresh foods.

Cascades says the Enviropac Tacoma production site marks the start of this expansion in the United States with a first start-up in the country’s west. It includes a new automated line for manufacturing isothermal packaging under the northbox brand.

The company expects this new site will allow Cascades to increase its production capacity and expand its geographic coverage in the growing isothermal distribution market for ready-to-eat and ready-to-cook meals delivered at home, as well as fresh fish and seafood.

Originally, the company had set up its infrastructure in eastern North America but says it shifted to the west to meet customer demands in this sector.

Cascades has also announced expansion of its line of eco-designed northbox OCEAN products.

According to Cascades, this alternative to non-recycled packaging in the fishing industry contains a minimum of 65 per cent recycled fibre and is recyclable. The proprietary and patented sealing technology is designed to  keep seafood fresh during transportation.

The new design of northbox OCEAN is adapted to the assembly lines of fish farmers to help increase their operational efficiency.

“We are pleased to offer the fishing industry an effective alternative to standard polystyrene packaging. This solution fits perfectly into our sustainable and recyclable packaging offering. Our investment in Tacoma also confirms our desire to work close to our customers and stay connected to their needs, to remain their partner of choice,” said Luc Langevin, President and Chief Operating Officer, Cascades Specialty Products Group in a statement.