US RV manufacturer enters $125M deal with Fraserway Canada
by CM Staff
Fraserway said they've seen their RV units begin to roll out into dealerships across the country as the demand begins to increase.
Abbotsford — East to West has announced a national partnership with Canadian RV dealer Fraserway RV, introducing the East to West product line to Canada.
“We are very excited to be moving into Canada and we believe our RVs are an excellent fit for the northern climate. It’s also no secret that Canadians embrace the outdoors, whether that involves experiencing the spectacular parks and campgrounds or off grid camping, and we know residents from Nova Scotia to British Columbia will love East to West,” said company president Lisa Liegel Rees, daughter of the company founder, in a statement.
According to the company, the partnership will see an excess of $125 million dollars of exclusive product investment in less than a decade.
“Fraserway is very proud to become the Canadian national dealer for East to West,” said Thomas Lang, national sales manager at Fraserway RV, in a statement.
“This is a highly anticipated brand extension that we know will be very well received from coast to coast. Canadians are experienced campers, and East to West offers highly focused floorplans that make sense for all families.”
Fraserway said they’ve seen their RV units begin to roll out into dealerships across the country as the demand begins to increase.