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Supply chain study shows that visibility remains elusive for global logistics companies

by CM Staff   

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A key finding from APAC On The Move 2023 is the extent to which end-to-end asset tracking and shipment visibility remain a challenge for logistics companies three years since the onset of the pandemic.

Supply chain study shows that visibility remains elusive for global logistics companies

SINGAPORE — HERE Technologies, a location data and technology platform, published an inaugural study, APAC On The Move, to provide insights from transportation and logistics (T&L) professionals across Asia-Pacific (APAC) on the current technology trends and practices that are shaping supply chain, fleet, and logistics management.

A key finding from APAC On The Move 2023 is the extent to which end-to-end asset tracking and shipment visibility remain a challenge for logistics companies three years since the onset of the pandemic. Nearly 90% of APAC logistics companies surveyed have cited technology implementation challenges as their biggest barrier to achieving real-time end-to-end supply chain visibility, despite the motivations to improve customer satisfaction and operational efficiency.

Home to some of the world’s largest manufacturing and exporting economies, the logistics industry in APAC plays a vital role in the global supply chain network. In recent years, T&L firms are under pressure from relentless consumer demands, changing customer expectations, and the arrival of new competition from start-ups and customer-turned-rival logistics operators.

Highlights from the HERE Technologies APAC On The Move 2023 study include:

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Technology partnerships and implementations are big challenges
More than half of the firms surveyed (52%) have cited the challenge of identifying the right partners and/or suppliers as their biggest barrier to technology implementation. In mature economies like Australia and Singapore, the concern of potential disruption to existing processes and services ranked high. In India and Malaysia where the logistics industries are fragmented, knowing where to even begin with technology implementation is a concern.

APAC logistics firms still rely on manual tracking
The pandemic has exposed the vulnerabilities of manual interventions in the global supply chain. Yet, approximately 45% of APAC logistics firms surveyed are using asset tracking and shipment monitoring software in combination with manual inputs to track assets, shipment, and cargo.

Tech investments motivated by customers first and financial benefits a close second
With intensifying competition and rising customer expectations in the region, the logistics sector wants to improve fundamental business performance indicators. The strongest motivator for adopting logistics asset tracking solutions is to increase customer satisfaction (48%).

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