Canadian Manufacturing

Quebecor joins EV100 initiative and presses ahead with electrification of fleet

Quebecor plan entails purchasing electric cars and converting light trucks from internal combustion to electric engines.

January 13, 2021  by CM Staff

MONTRÉAL — Quebecor announces that it is joining EV100, a global initiative launched by the Climate Group that brings together companies for the purpose of accelerating the adoption of electric vehicles by business between now and 2030.

Quebecor already has some electric vehicles in its fleet. In January 2020, it stepped up the transition to electric it began several years ago and pledged to electrify the entire fleet of 1,000 cars and light trucks operated by its subsidiaries, including Videotron and TVA Group. The plan entails purchasing electric cars and converting light trucks from internal combustion to electric engines, using Québec technology. It is expected to eventually reduce Quebecor’s greenhouse gas emissions by more than 50%.

“Quebecor is proud to join the EV100 initiative,” says Pierre Karl Péladeau, President and CEO. “As a socially responsible company, it is important for us to show leadership by implementing effective action plans to reduce our environmental footprint and supporting the electrification of transportation using hydroelectric power, a natural resource that is one of Québec’s most valuable assets. We have a duty to do so, and Quebecor is pleased to make this commitment for its employees, investors, partners and, of course, its millions of customers. We hope many other businesses large and small will make this shift. Its success depends on the active support of all actors in society.”

“We are excited to welcome Quebecor as a new member of EV100. By joining this international leadership initiative, Quebecor demonstrates its commitment to electric transport and its community. We hope their example will inspire many more companies to join EV100 in North America and around the world to drive action for a clean and more prosperous future,” says Amy Davidsen, Executive Director of North America at the Climate Group.

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