KITS announces that is has manufactured over 31,000 pairs of eyeglasses in May 2022
by CM Staff
Approximately 30% of revenue from frames delivered in May 2022 came from returning customers.
VANCOUVER — Kits Eyecare Ltd. announces that they manufactured and delivered more than 31,000 pairs of eyeglasses in May of 2022. KITS reports that this is a record for them and is more than double the 15,000 pairs of eyeglasses that were manufactured and delivered in May 2021.
Approximately 30% of revenue from frames delivered in May 2022 came from returning customers. KITS reports comfortable customer retention rates, and that they achieved Net Promotor Scores of 80+ in May. As a result, marketing spend reportedly declined month-over-month while revenue and volume increased significantly, according to a KITS release.
“We are excited to reach the 1,000 pairs of glasses per day milestone in May” said Roger Hardy, KITS co-founder and CEO. “To reach this level while reducing marketing spend on eyeglasses month-over-month is a further testament to the power of word of mouth, and customer satisfaction with our offering. Net Promoter Scores in the optical category are consistently below 30. Achieving an NPS of over 80 on our KITS eyeglasses continues to validate that our direct channel delivers the most efficient and satisfying experience for customers and inspires them to rave about the experience to others. This is evident in the thousands of comments we see from customers online and through social sharing, a key driver of our success.”
Since launch, KITS has manufactured and delivered over 350,000 pairs of eyeglasses.
“We are thrilled to achieve these results without requiring hundreds of brick-and-mortar retail locations,” said Joseph Thompson, KITS co-founder and COO. “The KITS online-focused business model allows us to pass on these savings to our customers. Thank you to our KITS customers who continue to spread the word on the value and convenience of the KITS experience.”
In August 2022 we will announce their Q2 results. Final numbers could vary, according to KITS.