CME’s Ontario Made program expands to over 11,000 products
by CM Staff
The next 750 manufacturers to successfully register for the Ontario Made program will receive 3,000 free Ontario Made labels to use on their products and/or promotional efforts.
TORONTO — Since the inception of Canadian Manufacturers & Exporters (CME’s) Ontario Made program in the summer of 2020, over 2,500 manufacturers have registered over 11,000 products. This effort is meant to highlight Ontario-made products and the manufacturers who put their work into making these high-quality products.
By having manufacturers participate at such a large scale, Ontario Made is trying to provide consumers with better access to information when it comes to their purchasing decisions. Rather than asking what is made in Canada, the question has now become: why are more things not made in Canada?
To further propel the visibility of Ontario-made products and manufacturers, Ontario Made is calling on all Ontario manufacturers to become a part of this free branding program. The next 750 manufacturers to successfully register for the Ontario Made program via this link will receive 3,000 free Ontario Made labels to use on their products and/or promotional efforts. After manufacturers are accepted into the program, they will have even more opportunities to receive free Ontario Made marketing materials to increase brand awareness, as well as connect with more businesses in their sector through B2B matchmaking support.
“Though Ontarians have always been interested in supporting their neighbours and buying local goods, the global rise in protectionism and COVID-19 have accelerated this need and awareness. The Ontario Made program enables Ontario manufacturers and retailers to increase their local market sales, meet consumers’ needs, and help grow the economy which feeds money back into services all Canadians rely on, such as schools, roads, and health care,” shared Dennis Darby, President and CEO, Canadian Manufacturers & Exporters (CME).