Canadian Manufacturing

BRP completes acquisition of Great Wall Motor Austria and announces launches BRP Experience Center

by CM Staff   

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BRP's acquisition is an EV R&D centre based in Kottingbrunn, Austria, specializes in e-drive systems and transmissions.

BRP is continually making powersports more accessible by offering new and seasoned enthusiasts unique experiences (CNW Group/BRP Inc.)

VALCOURT — On Jul. 27, BRP Inc. announced that it has completed the previously announced acquisition of Great Wall Motor Austria GmbH, a subsidiary of Great Wall Motor.

This EV R&D centre based in Kottingbrunn, Austria, specializes in e-drive systems and transmissions.

BRP-Rotax says they welcome these new highly skilled colleagues and look forward to joining forces with them.

BRP Inc. also announces the launch of the very first BRP Experience Center in its home province of Quebec. In partnership with Fairmont Le Château Montebello, the Center will provide adventure enthusiasts with the opportunity to explore the vehicles. The Center is accessible not only to guests of Fairmont Le Château Montebello, but to all who wish to discover or connect with the natural beauty of the region.

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“The launch of this first BRP Experience Center is part of a global strategy introduced in 2019 that aims to promote access to our products and allow more people to enjoy unique recreational experiences,” said Simon Cazelais, Director of Global Marketing Strategy, and Innovation at BRP.

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