Feds support agri-food innovation in rural Manitoba with investment in Prairie Fava

Government of Canada supports agri-food innovation in rural Manitoba with investment in Prairie Fava (CNW Group/Western Economic Diversification Canada)

WINNIPEG, Man. — The Government of Canada announced a federal investment of $1,025,773 for Prairie Fava to scale-up its production capabilities and capture new opportunities in North America for the fava bean food market.

“Today’s announcement is a reflection of our commitment to restore business confidence, create jobs, and ensure that growth is being sustained through innovation and long-term productivity as we emerge from this pandemic,” said Mélanie Joly, Minister of Economic Development and Official Languages, and Minister responsible for Western Economic Diversification Canada, in a prepared statement. “Our message to business owners and workers is clear: we will be there to support you for as long as it takes, with whatever it takes, and we will get through this together.”

The Glenboro, Manitoba based Prairie Fava is a leader in the agri-food and fava bean industry. In response to evolving plant-based dining patterns around the world, Prairie Fava has created and promoted fava-based products that are easy to use, and make an excellent healthy and flavourful addition to meal planning.

WD funding will enable Prairie Fava to scale-up its operations to capture new opportunities within the fava bean market. This investment will result in the purchase of new equipment and support the creation of six jobs. It will also help Prairie Fava commercialize new value-added food ingredients and consumer products for a greater reach in the consumer packaged goods, food service, and food manufacturing markets.