Canadian Manufacturing

OPG, Nature Conservancy of Canada, Bruce Trail Conservancy, and LEAF join forces to plant 500K trees

Every time someone shares the League of Trees video online or uses the hashtag #LeagueOfTrees, the partnership will plant a tree in Ontario

September 22, 2020  by CM Staff

TORONTO — This National Forest Week, Ontario Power Generation (OPG), the Nature Conservancy of Canada, the Bruce Trail Conservancy, and LEAF are launching The League of Trees, a public education campaign and tree planting initiative that teaches Ontarians about the role trees play in fighting climate change.

The League of Trees is an engagement tool featuring the humble tree. Every time someone shares the League of Trees video online or uses the hashtag #LeagueOfTrees in social media posts, the partnership will plant a tree in Ontario, up to a maximum of 500,000 trees, according to a company statement.

“Ontario is home to 85 billion trees. They live in forests, in our cities, towns and, even in our backyards,” said John Beauchamp, director of corporate environment, Health & Safety for OPG, in a prepared statement. “Having already planted over seven million native trees and shrubs in Ontario through our corporate biodiversity program, OPG is proud to be partnering with these dedicated organizations to help educate families and children on what they can do to harness the environmental benefits of trees within their own communities.”

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“For more than 20 years the Nature Conservancy of Canada (NCC) has been working to conserve Ontario’s most important natural spaces. We are delighted to be able to partner together for the League of Trees initiative, and to expand awareness about the importance of forests and trees in mitigating climate change,” said Mike Hendren, regional vice-president of Nature Conservancy of Canada, Ontario Region.