Canadian Manufacturing

Autodesk buys German visualization firm

The move adds to Autodesk’s existing expertise in automotive design and visualization



SAN RAFAEL, Calif.—Autodesk Inc. has acquired of PI-VR, a privately held German software company that specializes in real time visualization technology used primarily in the automotive industry.

PI-VR’s VRED CAD visualization software will add to Autodesk’s existing expertise in automotive design and visualization and further reduce the need for physical models during the design stages.

Terms of the transaction were not disclosed.

“This acquisition brings to Autodesk a highly-skilled team with deep expertise in high-end visualization that will help expand our offerings for the automotive industry,” said Buzz Kross, senior vice-president of Design, Lifecycle and Simulation at Autodesk.

“The VRED technology helps solve a broad set of problems in the process of car design and engineering, and reduces the need for physical prototypes through the use of real time, highly realistic visualization. We look forward to making this technology broadly available to our automotive industry customers, and welcome PI-VR customers, employees and partners to Autodesk.”

Autodesk intends to integrate Autodesk technologies into the PI-VR platform, while continuing to sell, support and enhance the PI-VR product line.

This transaction is expected to have no impact on guidance issued on November 15, 2012.

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