Food in Canada's consumer review panel samples select new products in the Canadian marketplace. This time we're tasting cookies from New Moon Kitchen.
New Moon Kitchen is a Toronto-based gourmet bakery offering healthy baked goods. The eight varieties of cookies are made with 100-per-cent organic spelt flour, are dairy-, egg- and nut-free, are vegan, and contain no preservatives or cholesterol. Varieties include: Chocolate Chip: The Best Seller, featuring chewy toasted oats and semi-sweet chips; Bite Me! The Original, a crunchy cookie with seeds, oats and raisins; Lovebites, with dark double chocolate, spicy chipotle pepper, and hints of orange and vanilla; Goldies: The Traditional, a classic oatmeal cookie; Mokas: The Cult Classic, with organic fair-trade espresso, chocolate bits and cinnamon; MoMints: The Desire, with a brownie-like texture, double chocolate and organic peppermint; Ginger Snappers: The Siren, with real ginger pieces; and Mackies: The Rockstar, made with double chocolate, coconut and organic brown rice flour.
Male, 40-something, retail manager
Bite Me! The Original. “If there is anything negative to say about New Moon Kitchen’s cookies – well, actually, there isn’t. The seed (sunflower and sesame) & raisin Bite Me cookie was absolutely delicious. Buy it. Okay, there are two negatives: (1) the so-called new moon image that makes up the outer box actually looks more like a waxing gibbous moon, or depending on your view of it, a waxing crescent moon; (2) the cookies were so darn good I ate the whole box of 13 cookies in one sitting. Evil. But delicious.”
Female, 20-something, sales
MoMints and Mokas: “For the most part I try to eat clean but also not to deprive myself. A lot of people assume that going vegan is all about your food tasting like styrofoam. This is not the case at all. After trying several vegan recipes, vegan meals and treats have been apart of my lifestyle for years now. But what happens when my sweet tooth kicks in? How can I be satisfied and feel guilt free? Instead of surrendering to egg, milk, aluminum and flour? Well I stumbled across these brown recycled boxes with cute cookie names such as MoMints. This is truly for the chocolate mint lovers! NMK presents a cookie made of chocolate chips and pure organic peppermint leaves all baked together in a brownie-like cookie. And who could forget the Mokas! NMK has dedicated this flavour to the coffee lovers, with chocolate bits, cinnamon and organic fair-trade espresso. All healthy and all natural! After trying these cookies I must say that New Moon Kitchen has won my heart. The most delicious cookies I have had in my life! All the ingredients are wholesome, and a non-vegan wouldn’t even guess that it is vegan. Plus a portion of your purchase goes to a good cause. I have been very lucky to try all of their goodies now and they are all great. Definitely try the Mokas, MoMints and Bite Me’s!
Female, 30-something, teacher
Chocolate Chip: “You can smell the chocolate when you open the package. And it’s not grainy, powdery chocolate either. It melts a little in your fingers and it’s got a creamy texture. It’s really rich tasting. Talk about perfect comfort food. I could have eaten the whole box! The cookies are soft and crumbly at the same time. They’re just a simple, satisfying treat. And one that is more on the guilt-free side of indulgence, too. That scores big points with me. My three-and-a-half-year-old son loved them, and since they’re peanut-free, he could take them to school.”
